Insights on Growth.
Strategies, case studies, and guides on automating your way to the top of search results.

How to Build Topical Authority with Internal Linking
Learn how topical authority and internal links help AI trust your content and improve your search visibility.


How to Structure Content for AI Systems
Learn how to craft headings, summaries, and formats that AI can understand and extract effectively.


How Google Selects Sources for AI Overviews
Learn the key signals Google uses to choose and cite sources for AI Overviews in search results.


What Are Google AI Overviews and Their Impact on Visibility
Learn how Google AI Overviews change search results and why this matters for your site's organic presence.


Why conversational search is changing search results
Discover how conversational search transforms search results and the new opportunities this creates for visibility.


Get Your Content Cited by ChatGPT
Learn how to build authoritative, AI-optimized content that ranks on Google and gets cited by ChatGPT to reach high-intent customers.


DIY Tests to Check if ChatGPT Uses Your Content
Learn simple experiments to discover if ChatGPT is referencing your unique content in its answers.


Guide to Structuring Content for AI Conversational Retrieval
Learn how to structure pages using headings, Q&A, and micro-answers to improve AI search without coding or schema.


Content freshness and update cadence for AI answer selection
Discover how content recency and update frequency impact AI answer rankings and why freshness is crucial for visibility.

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