The Fonzy Blog
Insights on Growth.
Plain-English strategies, case studies, and guides on automating your way to the top of Google and AI search.
37 articles in Market Your Business Online
Market Your Business Online
"The 3-3-3 Rule in Marketing: A Simple Way to Stop Overthinking It"
The 3-3-3 rule is a memory aid for keeping your marketing simple, and there is more than one version of it. This is what each version means and how a busy owner actually runs it in a normal week.
Market Your Business Online
8 Free Google Tools Every Small Business Owner Should Be Using
A plain-language map of the eight free tools Google gives every business owner, what each one does, and the first thing to do with it. Start with your Business Profile and add the rest as you need them.
Market Your Business Online
How to Get Your First 1,000 Visitors a Month (A Realistic Playbook for Small Businesses)
A staged plan to reach roughly 1,000 monthly visitors from near-zero, built on your Google Business Profile and a handful of buyer-intent posts. Includes an honest timeline and a short list of what to ignore.
Market Your Business Online
How to Get Press Coverage for Your Small Business (No PR Agency Needed)
Press coverage builds the backlinks and brand mentions that make Google and AI search trust your business. Here is how to earn it yourself in about an hour a week, using a newsworthy angle, a short reporter pitch, and the free journalist-request services that replaced HARO.
Market Your Business Online
"Seasonal SEO: How to Rank Before Your Busy Season Starts"
Your busy season is a fixed deadline and Google is slow to react. Here is how to count backwards from your peak so your page is already ranking when demand arrives.
Market Your Business Online
How to Grow Website Traffic Without Social Media
Search sends roughly 11 times more visitors than social media, and it keeps sending them for years. Here are the four channels that grow traffic without a single post.
Market Your Business Online
How to Market Your Business When You Have No Time
A prioritized, low-effort plan for owners who run everything and have about 20 minutes a week for marketing. Do a few high-value moves on a system, and let the rest publish itself.
Market Your Business Online
How Many Website Visitors Is Good for a Small Business?
There is no single magic number. Here are the real traffic benchmarks for new and established small businesses, and how to tell if your own number is any good.
Market Your Business Online
Getting Website Traffic but No Enquiries? Here Is Why, and How to Fix It
If your site gets visitors but the phone never rings, the problem is almost never the traffic. Here are the seven things that leak leads after the click, in the order they usually do it, each with a 60-second self-test.